HIGH TECH & MEDICINE MIX

Art Direction and Strategic Marketing Planning and Design for a high tech healthcare software organization.

EMR Software Organization Branding
Medplexus was a start up Electronic Medical Records and digital practice management software & services company. Their target were small to medium sized practices across the United States. Located in Silicon Valley, this fast-tract software company needed assistance in building an identity that connected directly with the decision makers in a practice, which included a mix of physicians, clinicians and administrators. The complicated subject of EMR and practice integration needed to be clear, concise, easily understandable and instantly recognizable in a sea of competitive product offerings.
THE MEDPLEXUS LOGO AND TAGLINE
MEDPLEXUS STATIONARY SYSTEM
30,000 FOOT OVERVIEW BROCHURE (INCLUDING SECONDARY COLOR PALETTE INTRODUCTION)
DRILL DOWN DATA SHEETS (BOTH IN PRINTABLE AND DOWNLOADABLE PDF FORMAT)
SERIES OF ELECTRONIC EBLAST CAMPAIGNS.
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