Dr. Bucky Plastic Surgery, Laser & Skincare Center
Plastic Surgery and Skin Care Practice / Design, Marketing & Promotion
A Thriving Practice with Consistent Marketing
Dr. Bucky operates a large and thriving Plastic Surgery Practice and Skin Care Center spread across two facilities in the downtown Philly area. We've been working together for about 10 years. Dr. Bucky and his marketing team are one of the few practices in the nation who really do a great job investing in consistent, innovative, and ongoing marketing activity to attract new customers, cross sell services and treatments and promote repeat business. The Bucky brand is highly recognizable in local communities and this brand is leveraged every time he promotes via print, electronic or social media. Recently, Dr. Bucky has added several cutting edge new services --like TouchMD -- to his practice. Examples are shown here of how these new services are promoted to patients. Within the last year, he's also created a custom app for patients and has published a 16-page Breast Guide which will live as both a bound print piece and and electronic guilde book with live links to video, scheduling, email and the Bucky website--to engage patients considering breast enhancement. This guide, one year in the making, was written and designed exclusively by Pinpoint.
POCKET FOLDER
COLLATERAL, INCLUDING 12 PAGE PRACTICE BROCHURE, NOTE CARDS, GIFT CERTIFICATES, LABELS, ETC.
16-page Breast Guide, both in print and digital format with links.
Digital Version contains live links, videos, searchable content and more...
Promotion of the Breast Guild to patients / email marketing
Bucky Mobile Patient App Promotion
TouchMD Promotion and Patient Materials
APPOINTMENT REMINDER EBLASTS
REPUTATION MANAGEMENT FOR ONLINE REVIEWS AND FACEBOOK LIKES
PATIENT REFERRAL PROGRAM COMMUNICATIONS
LARGE IN-OFFICE POSTER PROMOTIONS FOR SERVICES AND TREATMENTS.
LARGE IN-OFFICE POSTERS TO PROMOTE VARIOUS SERVICES, TREATMENTS, EVENTS & SPECIALS. THESE POSTERS ARE CONVERTED INTO EBLASTS (AND AT TIMES, POSTCARDS) FOR A MULTI-PHASED APPROACH.
VARIOUS THEMED SEASONAL BLASTS, POSTERS & FLYERS